BY MARIA COMETTI
Riyadh has seen the rise in concept stores lately which made shopping more fun, unique, and exciting. Concept stores are shops that sell carefully-curated and well-crafted products that appeal and target a specific audience. These stores are all about discovery, aesthetics and experience. They carry different items from various brands that help people achieve a certain kind of lifestyle and build a community around it. The mix and match of products are displayed in an appealing and attractive manner that makes shopping the ultimate retail therapy. Such is the essence of Pattern.
Pattern Concept Store was opened in March 2017 by Hind Alghanim. She is an art collector with a passion of supporting local designers. She aimed to open a creative hub for Saudis and support them grow their business. Pattern is created to shine the spotlight on Saudi designers and artists. It has since become a comfortable venue to shop and enjoy unique pieces and also to chill as Pattern has a café called Alchemy that completes the ultimate shopping experience.
Hind’s artistic taste can also be seen in her choice of the building where Pattern has opened. She saw the unique building and fell in love with it. “It has a huge space for all my ideas,” she said. True to her claim, the space is gorgeous and anyone who steps inside Pattern will see how amazing this store is! While there are challenges into opening a concept store like Pattern, Hind is always updating the store’s collection to keep customers excited. Clothes, stationery, furniture, gifts, journals and more are available in the store.
Hind wishes to see her designers grow in their field and reach the international arena. “I believe in Saudi talents,” she exclaimed. She advises them to never sleep on their dreams and to just go for their visions in life. “Dream big. The sky has no limit!”
Hind sees patterns everywhere and if the store’s success is the start of a pattern, we will surely see more of her concept stores in Saudi Arabia in the future.
Pattern Concept Store
Al Yasmin District, Riyadh
Opening Hours: 10:00 AM – 12:00 PM /
4:00 PM – 11:00 PM
T: 0538656989
Social Media: @pattern_saudi
